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MIS Series

Electronic Commerce, Sixth Annual Edition

Book Cover
MIS Series
Gary P. Schneider
ISBN: 0-619-21704-9

An introduction to the world of Electronic Commerce wouldn't be complete without firsthand experience on the Web. This Online Companion provides links to sites that are mentioned throughout the text, including online references for the end of chapter exercises, and more! Through this site, you'll:

  • See the ways that companies such as The Wall Street Journal, Apple, and FedEx are using electronic commerce to expand their market share and gain strategic advantage.
  • Learn about markup languages, connection options, and Web server software choices.
  • Conduct research on dozens of topics, such as online advertising and how it has revolutionized the current marketplace.

Most of all, you'll realize that as you surf the Internet, you are using the tool that has revolutionized the face of commerce forever.