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Electronic Commerce, Online Companion

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Electronic Commerce, textbook cover
        by Gary P. Schneider, University of San Diego, and James T. Perry, University of San Diego
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An introduction to the world of Electronic Commerce wouldn't be complete without firsthand experience on the Web. This Online Companion provides links to sites that are mentioned in the text and more!
dotCome see the ways that companies like Gloria Jean's Coffee, L.L. Bean, and FedEx are using electronic commerce to expand their market share and gain strategic advantage.
dotLearn about markup languages, connection options, and Web Server software choices.
dotConduct research on dozens of topics, like how Internet security works and how it's being used.

Most of all, realize that as you surf, you are using the tool that has revolutionized the face of commerce forever.


Table of Contents
dotChapter 1What is Electronic Commerce?
dotChapter 2The Internet and the Web: Infrastructure for Electronic Commerce
dotChapter 3 Web-Based Tools for Electronic Commerce
dotChapter 4Electronic Commerce Software
dotChapter 5Security Threats to Electronic Commerce
dotChapter 6Implementing Security for Electronic Commerce
dotChapter 7Electronic Payment Systems
dotChapter 8Strategies for Marketing, Sales, and Promotion
dotChapter 9Strategies for Purchasing, Logistics, and Support Activities
dotChapter 10Electronic Markets and Communities
dotChapter 11Legal and Ethics Issues
dotChapter 12Business Plans for Implementing Electronic Commerce
dotExtra CaseComicStand.com: An E-Commerce Start-Up
dotdot

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